BUSN 1010 Section J01 - 13613 - BUSN 1010 - J01 |
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Associated Term: Spring 2019
Levels: Undergraduate Knight Campus - Warwick Campus Lecture Schedule Type Learning Objectives: Upon successful completion of this course, the student will be able to: • Describe and discuss the various factors necessary for cultivating a business in a diverse global environment, including: The Free Enterprise System; Economics and Globalization; Ethics and Social Responsibility • Describe and apply marketing concepts including the development of customer oriented strategies focusing on having the right product available, where/ when the customer wants it • Describe and apply key aspects of managing a business, including Leadership; Management and Employee Empowerment • Distinguish among the various forms of business ownership and various ways of getting a business started • Examine and reflect upon their own individual strengths and weaknesses as it relates to entrepreneurial tendencies • Utilize computer skills through the Internet, word processing, and other software • Communicate effectively through written and oral presentation assignments • Work effectively as a team through team projects, case studies and problem analysis Required Materials: Text book Title: Understanding Business Edition: 1st Author: Nickles Publisher: McGraw-Hill ISBN: # 9781259869327 Technical Requirements: View Catalog Entry
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